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TRUST YOUR SPIRIT
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TRUST YOUR SPIRIT

Trust Your Spirit, featuring prominent musicians Shakey Graves, Matt Corby, and Yoohei Kawakami, tells the story of each artist’s journey to find their voice, following their instincts to create art their own way. The same is true in bourbon. Wild Turkey, under the leadership of legendary father and son Master Distilling team Jimmy and Eddie Russell, has been faithful to its iconic recipe and craft for decades. Trust Your Spirit is a bold and confident rallying cry that echoes the family ethos: the best results come when you do things your way, the right way.

TRUST
YOUR
SPIRIT.

A WELL CRAFTED KENTUCKY STRAIGHT BOURBON AND WELL-CRAFTED SONG HAVE A LOT IN COMMON.
THEY NEED A STEADY HAND, A VISION, THE RIGHT INGREDIENTS AND SOMEONE BEHIND IT THAT TRULY TRUSTS THEIR SPIRIT.

LET’S RAISE A GLASS OF OUT FAVORITE BOURBON TO A FEW OF OUR FAVORITE ARTISTS.

SHAKEY
GRAVES

With his guitar in one hand and his homemade suitcase drum in the other, he entered the music industry like a storm on the Texas horizon.

WATCH HIS BOLD STORY

MATT
CORBY

The most important thing to Matt Corby was to make the music he wanted to make in a way that he wanted to make it. But that certainly wasn’t the easiest path for his spirit.

WATCH HIS BOLD STORY

YOOHEI

The band Alexandros have captured attention around the world, but that wasn’t always the case. From busking in Tokyo parks to performing at music festivals their journey has been a bold one.

WATCH HIS BOLD STORY

HISTORY
AND HERITAGE

How we do, what we do – and where to do it – are actually important when it comes to making bourbon the right way.

SEE OUR HERITAGE
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